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Customers are the lifeblood of every business, but what are your customers thinking and how do they feel about your products and services? By listening to their thoughts and opinions you can help improve your support process, your sales engagements, and your marketing campaigns.
Customer satisfaction surveys are the #1 use-case for GetFeedback, allowing your company to engage with your customers at the right time, delivering an incredible experience for them, and giving your business the data it needs to improve. Companies large and small use GetFeedback customer satisfaction surveys to measure:
Customer satisfaction surveys are valuable for every business. Get started by creating a customer satisfaction with GetFeedback today.
A customer satisfaction survey will help you understand the sentiment of your customer, what they like and dislike, and how your business can improve to serve them better.
For example, you might ask your customers their opinions on your website, sales process, product satisfaction, pricing, competitiveness, and overall satisfaction. When customers leave you, it's also a good idea to ask them why they left and what you can do to earn their business in the future.
Since GetFeedback surveys are mobile-ready, they ensure that when your customer is ready to speak, you can deliver a delightful experience.
It's a simple question that can tell you a lot about your customers and your business. "How likely are you to recommend us to a friend or colleague?" This is the essence of the Net Promoter Score (NPS) survey, a methodology for measuring customer loyalty.
Net Promoter Score surveys place customers into 3 groups: Promoters, Passives, and Detractors. The metric challenges businesses to boost their number of Promoters while decreasing their number of Detractors. So if your business goal is to delight your customers, measuring Net Promoter Score and customer satisfaction together is a great way to start.
With GetFeedback, you have complete control over your customer satisfaction survey, including branding, questions, survey logic, and how you gather feedback from your audience.
Here are some common customer satisfaction surveys that can be applied to your business today
Customer Support Satisfaction Surveys: The most common type of customer satisfaction survey is triggered after an interaction with a support department. For example: A customer had a problem, which is now resolved, how satisfied are they with the resolution? How was their experience along the way? How can you improve?
Product Satisfaction Surveys: Your product is being used daily by your customers, but how are they using it and what would they like to see improved? Product satisfaction surveys can tap into customer behavior and let you know how to evolve your product or what new products you need to create.
Sales Satisfaction Surveys: Sales organizations want to know how they won the deal, how competitive they are in the market, and how likely the customer is to purchase again in the future. Customer satisfaction surveys benefit the sales organization directly with insight into future purchase behavior.
Website/Checkout Satisfaction Surveys: Websites are constantly evolving as your organization attempts to create self-service experiences for your customer. How effective is your organization's website? Is it hindering customer satisfaction or is it helping your customers find the information they need?
Client Engagement Satisfaction Surveys: Professional services organizations engage with clients directly, offering them services such as accounting, IT management, public relations, and more. Periodic client satisfaction surveys are a great to get feedback after an engagement.
Overall Satisfaction Surveys: Many companies periodically survey their entire customer base to measure overall satisfaction. This might be on a monthly, quarterly, or annual basis. Keeping your finger on the pulse of overall customer satisfaction helps your executive team make great decisions.
Save customer satisfaction survey response data directly into Salesforce
For many organizations, Salesforce is the home for customer data, which is why GetFeedback ties right into Salesforce out-of-the-box. Create your customer satisfaction surveys with GetFeedback and connect to your Salesforce account. You can save customer satisfaction survey responses directly onto Accounts, Contacts, Leads, Cases, or any other standard or custom object in Salesforce.
See why the world's leading brands use GetFeedback to understand and improve their customer experience.